Whatsapp remains the most popular platform for the Youth but it is losing in popularity, according to Dutch Apps Market.
Whatsapp was used by 88% of the Dutch owning a smartphone, In 2014 this was 82%. Amongst the youth marketpenetration dropped 7%. They switch to Snapchat. The interest in musicapps seems to grow. According to Telecompaper, 40% has a music app. Amongst teanagers 67% has an app likiTunes or Deezer Last year this was 58%.